Whether a seasoned or soon-to-be mom, you likely know how important it is to use safe products with gentle ingredients. It can be overwhelming to select a shampoo for your child as there are quite frankly just too many options! We have done the hard work for you and curated this list of our top Shampoo picks.


Here’s the deal: One of the leaders in the clean beauty movement, Beautycounter’s core mission is to get safer products into the hands of everyone. The company was founded by a mom, Gregg Renfrew, after discovering how unregulated the beauty industry truly is. In addition to their full product line, the company took special care to create a safe bath collection that is gentle, effective, and kid-friendly. 

Material: Free of irritants and hidden harmful ingredients. Gluten & nut free. The company has a "Never List" of more than 1,500 questionable or harmful chemicals that the brand will never use in their product line. 

Price: $18-$20 per bottle

Love it: The specially formulated Baby Gentle All-Over Wash is a two-in-one hair and body wash that is ideal for delicate skin. The gentle, tear-free formula effectively cleanses and nourishes without stripping away moisture. The Nice Do Kids Shampoo for older kids is gentle enough for daily use and contains a mix of broccoli, carrot root, and strawberry extracts that leaves hair shiny and soft. Bonus: Hints of citrus oils and vanilla extract give the formula a creamy orange-vanilla swirl scent that kids love!

Not so much: Price per ounce is significantly higher than other brands. Can only be purchased through Beautycounter consultants and on their website.

What are moms saying? “A little goes a long way. Perfect shampoo for my son’s fine hair. Beautycounter leaves his hair bouncy, extremely clean/film free, and as an added bonus it smells AMAZING!” - Erica B.

Bottomline: Best all around pick for ingredient conscious moms. Added bonus: The chic packaging looks great on your bathtub ledge!

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